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Advmaker is an affiliate program for internet advertising in Runet. It features approximately 17,000 advertising spaces, reaching over 100 million visitors and generating three billion page views per month.cite-ref-bilznaet-1-0[1] The program is designed for webmasters and site owners seeking to place advertisements on their web projects, as well as for advertisers.

• History

• Requirements for webmasters

• Requirements for advertisers

• Types of advertising

• Clients

• References

• External links

Advmaker, an advertising network, was founded in April 2008.cite-ref-adv-2-0[2] By the following year, it ranked among the top 50 websites in Russia (23rd place),cite-ref-3[3] Ukraine (28th place),cite-ref-4[4] Belarus (32nd place),cite-ref-5[5] and Kazakhstan (25th place).cite-ref-6[6] In 2010, according to a published Google ranking, the company was listed among the top 1,000 websites worldwide.cite-ref-7[7]

In 2014, Advmaker participated in the second annual RACE Awards 2014, competing in the category of "Breakthrough of the Year in the Lead Generation Market".cite-ref-8[8] Additionally, on October 3–4, 2014, the company served as the Wi-Fi sponsor for the marketing and affiliate programs exhibition Russian Affiliate Congress & Expo (RACE).cite-ref-9[9]

In 2015, according to the analytical research project Ruward: Track, the company ranked first among the eight major players in the Russian internet banner network market. The ranked networks included Advmaker, Kadam, ADSkape, Post Banners, Propeller Ads, AdForse, and Traffic.ru.cite-ref-10[10]cite-ref-11[11]

Before being added to the network, all websites undergo moderation. Website owners participating in Advmaker earn income through clicks or impressions, with payments issued once a month.

Any site that complies with applicable laws and targets a Russian-speaking audience can join the advertising network, provided it meets the following criteria:

• A minimum of 500 unique visitors per day

• An average of more than three visits per visitor

• Russian traffic accounting for over 50% of total trafficcite-ref-12[12]

Additionally, websites hosted on free platforms such as Narod.ru or Ucoz are eligible to join Advmaker. The network also offers a referral system, and scheduled payments are made twice a month.cite-ref-inter-13-0[13]

The minimum advertising budget required is 5,000 rubles. Websites participating in the network must meet the following conditions:

• No pop-under (click-under) ads

• No erotic materials, viruses, or malicious scripts

• Unique content

• Not hosted on a free hosting servicecite-ref-14[14]

• Clickunder

• Slide banners

• Web banner

• Top Scroll

• Preloader banners

• Video banners

• Mobile redirect

• Branding

Major companies such as Yandex, mail.ru, Google, Lingualeo, Svyaznoy, and MeGoGo cooperate with Advmaker.cite-ref-bilznaet-1-1[1] The company has also been bootstrapping online games for over six years, collaborating with notable developers including Wargaming, Panzar, Zzima.com, Bigpoint, Nival, and Gaijin Entertainment, among others.cite-ref-15[15]

According to statistics, in 2013, Advmaker attracted 4,217,515 players for its 20 largest clients. In 2014, the company aimed to attract more than six million players. Advmaker covers approximately 10% of the online gaming market in Russia.cite-ref-16[16]

cite-note-bilznaet-11. ↑ "Тест-драйв. Advmaker". billznaet.ru. 2014-04-08. Archived from the original on 2014-06-25. Retrieved 2014-08-03.

cite-note-adv-22. ↑ "О компании". advmaker.net. Retrieved 2014-08-03.

cite-note-33. ↑ "Рейтинг популярности сайтов России 2009, ТОП-100". sarafannoeradio.org. 2009-12-29. Archived from the original on 2014-07-12. Retrieved 2014-08-03.

cite-note-44. ↑ "Топ-50 самых посещаемых сайтов Украины". rbc.ua. 2010-03-23. Retrieved 2014-08-03.

cite-note-55. ↑ "100 самых популярных сайтов Беларуси". arafannoeradio.org. 2010-05-18. Archived from the original on 2014-08-08. Retrieved 2014-08-03.

cite-note-66. ↑ "Топ-100 сайтов, популярных у казахстанцев". profit.kz. 2010-03-17. Retrieved 2014-08-03.

cite-note-77. ↑ citeref-2010ВИТАЛИЙ ПЕТЛЕВОЙ (2010-05-31). "Google всех подсчитал". rbcdaily.ru. Retrieved 2014-08-04.

cite-note-88. ↑ "Advmaker участвует в номинации второй ежегодной премии RACE Awards 2014". advmaker.net. 2014-07-04. Archived from the original on 2014-08-08. Retrieved 2014-08-03.

cite-note-99. ↑ "Cпонсорами RACE выступят профессионалы в области интернет-рекламы Advmaker!". race-expo.ru. 2014-07-10. Retrieved 2014-08-05.

cite-note-1010. ↑ "Исследование популярности систем баннерной рекламы Рунета 2015". track.ruward.ru. Archived from the original on 2015-04-02. Retrieved 2015-03-23.

cite-note-1111. ↑ "Исследование популярности систем баннерной рекламы (развлекательный сегмент) Рунета 2015". cossa.ru. 2015-03-19. Retrieved 2015-03-23.

cite-note-1212. ↑ "Условия приема". advmaker.net. Retrieved 2014-08-03.

cite-note-inter-1313. ↑ "Интервью с Advmaker: мы лучше AdSense и РСЯ". kurilo.pro. 2014-05-24. Archived from the original on 2014-08-04. Retrieved 2014-08-03.

cite-note-1414. ↑ "Условия приема". advmaker.net. Retrieved 2014-08-03.

cite-note-1515. ↑ "Наши клиенты". advmaker.net. Retrieved 2014-08-03.

cite-note-1616. ↑ "Как привлечь 5 миллионов игроков в онлайн-игры". cossa.ru. 2014-05-08. Retrieved 2014-08-03.

• Official Website